DOOM is born out of the need to turn uncertainty into a source of community.
Featuring words about identity, growth, fear and connection in an attempt to offset despair and use our shared sense of uncertainty to create togetherness and community.
The quarterly zine collects these ideas into an empowering manifesto, a piece of physical media to be shared and cherished.
The city grows, nature burns, rent increase, long commute, endless scroll of bad news, please subscribe, buy this buy that, friends grow apart — doom is here!
Its visual identity is dreamy, loud and fuzzy, like our minds trying to navigate the world around us.
DOOM 01 — Quick Look
front / back cover
index
connection
identity
fear
growth
Branding Elements
Typography
Color Palette
Pairings
Language
Moods
Moods
Early Ideas and Exploration